Smoasting: Trend of Social Media Boasting
When recent guests asked me to list all destinations they would visit during their trip (including transit airports) for “bragging rights”, well, I nearly choked on my cornflakes, but it seems the more we are travelling, the more we are bragging, and the latest trend is to do so on Facebook and Twitter!
There is nothing more exciting than going on holiday, and sharing that excitement with friends and family is all part of the trip, but do you think people take it too far when they update their Facebook status every five minutes with “at the departure lounge” and “just checked in”?
According to a recent study by T-Mobile, 51% of holidaymakers said they post photos of themselves at famous foreign landmarks to show off to friends, but 45% confirmed they would only tag themselves in a location if it was ‘glamorous’.
Three in ten said they would deliberately boast to make people at home envious, four in ten said they do it just to wind other people up, and six in ten insisted that if they are happy they have a right to shout about it online!
Well, as someone who works in travel, I absolutely love to read other people’s holiday updates on Facebook, especially when I know how hard they have worked and saved for their trip – so go on my fellow travellers – SMOAST AWAY!